This post should have been called “Reel Deal”. All the details you need to properly format your Instagram reel. only Cheat Sheets Required for Instagram Reel Sizes and Specs.
Find specs, proportions, formatting tips and more below. Everything you need to make your Instagram reels look great without any fancy puns.
(Psst: If you need a review on Instagram’s newest content format before digging into the numbers, see our beginner-friendly guide to Instagram Reels here or our Instagram Reels editing primer here.)
bonus: Download Free 10-day reel challenge, A daily workbook of creative prompts to help you get started with Instagram Reels, track your growth, and see results across your entire Instagram profile.
Why is Instagram reel size important?
If you plan to make time When you make your Instagram Reel, you can make it look as great as possible.
You’ve spent weeks drilling your company mascot into the details of the latest Doja Cat dance routine and picking out the best Instagram Reels hashtags. Don’t blow this master stroke of marketing away with silly little formatting errors!
Uploading images or videos that don’t have the right proportions or dimensions runs the risk of varying results. If the shape is wrong, it can stretch and warp. too big? You may experience an awkward harvest. Uploading low-resolution media runs the risk of becoming pixelated and unsightly if the end product is bloated to fill the screen.
Of course, none of these are the end of the world. But they certainly don’t make a good impression on your brand (unless the impression you want is “unprofessional bullshit”).
Even if the reel’s content is an Oscar-worthy performance (as Doja-Cat-mascot-dance does, I think), the oddly stretched frame will take the viewer out of the moment. Next video (I think competitor’s dancing mascot video).
Another good reason to care about Instagram reel size is: The Instagram Reels algorithm tends to favor videos that provide high-quality footage. So, using the right Instagram reel size when editing and uploading your videos will give you the best chance to spread your masterpiece.
Instagram reel size 2022
This is the size of an Instagram reel for 2022, but be sure to bookmark this page and check back regularly for updates… This is because, like all other social media dimensions, the size of an Instagram reel is not fixed forever. .
As Instagram goes through updates, these sizes and sizes may change to accommodate the app’s new layout, so stay tuned (or keep an eye on this post).
Instagram reel cover size: 1080px x 1920px
Aspect Ratio: 9:16
Recommended upload size: 1080 pixels x 1920 pixels.
There is little in this world over which we have no control. Luckily, Instagram Reel’s cover photo is one of them.
Here’s how to choose an Instagram reel cover.
- Create your Instagram reel and hit “Next”.
- You are now in the sharing settings. Tap the thumbnail (the image labeled “Cover”).
- Add frames from your video or hit “Add from Camera Roll” to find your photo album.
- Do you want to crop an image? On the sharing settings screen, tap “Crop your profile image” and then change the location or zoom in or out.
Instagram reel thumbnail size: 1080px x 1080px
Aspect Ratio: 1:1
Display size: 1080 pixels x 1080 pixels
Recommended upload size: 1080 pixels x 1920 pixels
Once you’ve chosen the perfect image for your Instagram Reels cover (see tip above!), you can crop it to grid-sized thumbnails for your main feed.
The cover is in 9:16 aspect ratio, but the thumbnails displayed in the feed are 1:1 square.
So, for best results, choose an image of 1080 pixels x 1920 pixels. 1080 pixels x 1080 pixels This is an area suitable for cropping.
Reel size on Instagram: 1080px x 1920px
Aspect ratio in full screen mode: 9:16
Instagram feed aspect ratio: 4:5
Recommended upload size: 1080 pixels x 1920 pixels.
Things to keep in mind when shooting or editing an Instagram reel The aspect ratio changes depending on where the viewer is watching..
It’s a 9:16 aspect ratio when viewed full screen, but when a video is captured from the newsfeed it is cropped to 4:5… i.e. about a third of the frame is cropped.
If you want all viewers to have a great experience (don’t they?), make sure that the most important elements of your video are centered on the frame and not hidden around the edges. where you can get lost.
What’s more, when viewed in full screen, the bottom of the reel is where captions and comments are displayed, which is another good reason why important content isn’t showing at the edges of the screen.
Another useful tip: the reels are the same size as Instagram Stories. Get acquainted with branding materials or use this awesome free Instagram Stories design template to help.
Instagram reel compression size
Instagram shrinks anything that exceeds 1080 pixels in width to 1080 pixels.
Conversely, images and videos must be at least 320 pixels wide. Upload a smaller one and it will automatically resize to a maximum of 320px.
All images between 320 and 1080 pixels wide are kept in their original resolution.As long as the aspect ratio of the photo is between 1.91:1 and 4:5.” (Other proportions are automatically cropped to the supported proportions.)
Instagram Reel Size (Pixels): 1080px x 1920px
Instagram reels are displayed in portrait orientation, so videos and photos are 1080 pixels wide by 1920 pixels high (aspect ratio 9:16).
Instagram Reel Size Ratio: 9:16
Instagram reel view In full screen mode, the frame is in 9:16 aspect ratio..
This means that if someone is watching your reel on the main feed, the video will be cropped to a 4:5 ratio. It’s 2/3 the size of a full screen viewing experience, so keep important images and information away from the edges of the frame.
Instagram Reel Frame Size: 1080px x 1920px
Want to make sure your Instagram reels are proportioned correctly so they don’t stretch or cut? Please upload images and photos such as: 1080 pixels x 1920 pixels tall.
For Instagram users viewing the reel in the newsfeed, the frame size will change. Instagram crops the reels in a 4:5 ratio.
Another important piece of information: The bottom of the reel is where comments and captions are, so it’s best not to put important visual information at the bottom of the screen.
Instagram reel length: up to 60 seconds
Instagram Reels is now up to 60 seconds long. It can be one long continuous video or a combination of clips and images that add up to 60 seconds.
However, short videos tend to be highly engaging, so keep them as short and concise as possible!
You can enter a maximum caption. 2,200 characters (with spaces and emoticons) Describe your Instagram reel.
Don’t forget to save some of those characters for Instagram Reels hashtags!
Okay, that’s from us! We have all the Instagram Reels metrics you need to make sure your content looks the best. Follow the best practices recommended by Instagram itself! — And your video will soar to the top of the navigation page in an instant.
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