When is the best time to post on TikTok in 2022? [Cheatsheet]

When is the best time to post on TikTok? If I post at a specific time or on a specific day of the week, will more people see my content? Does a perfect posting schedule help your engagement rate?

Read on to find out when to post to TikTok so that your content is algorithmically selected and reaches the right people…

…or for the TL;DR version Unique best post time in 4 minutes:

Bonus: Get Free TikTok Growth Checklist From renowned TikTok creator Tiffy Chen, who shows you how to get 1.6 million followers with just 3 studio lights and iMovie.

What’s the best time to post on TikTok?

yes and no. TikTok does a great job of providing each user with a highly personalized mix of content from the app’s main interface. page for you. However, the videos suggested on the For You page are usually not out of date.

So, for best results, we recommend posting to TikTok when your audience is most likely already scrolling. In other words, to find the best time to post, you need to understand where your audience is (timezone is important) and where they are online.

But reaching a broad audience on TikTok isn’t just a matter. when you post. timeoh often Posts can also affect how content is distributed on the platform (TikTok suggestion 1-4 posts per day). To find a publishing schedule that will satisfy both the TikTok algorithm and fans, keep a close eye on performance until you find a frequency that works.

That said, some times and days seem to work better than others overall. And if you’re building your audience from zero, you may not yet have historical data to compare.

If so, read on.

Overall the best time to post on TikTok

According to our experiments and analysis of 30,000 posts, the best time to post to TikTok for maximum engagement is Thursday 7pm

Are you planning to post more than once a week? next Best time to post on TikTok by day of the week.

afternoon time
monday 10 pm
Tuesday 9 am
Wednesday 7 am
thursday 7:00 pm
Friday 3 p.m.
Saturday 11 am
Sunday 4 pm

Monday is the best time to post on TikTok

Best time to post on TikTok Monday is 10pm. Most TikTok users seem to like to start their week off strong and end the night with some light entertainment.

Best time to post on TikTok on Tuesday

Best time to post on TikTok Tuesday is 9 am. Participation seems to be higher in the early morning hours from 6am.

Best time to post on TikTok on Wednesday

Best time to post on TikTok Wednesday at 7am. Another participatory crowd of morning people!

Best time to post on TikTok on Thursday

Best time to post on TikTok Thursday is 7pm.. This is also the highest engagement day on TikTok as far as we can tell.

Best time to post on TikTok on Friday

3 p.m. Friday is the best time to post to TikTok, but engagement is pretty consistent throughout the afternoon, starting at lunchtime.

Best time to post on TikTok on Saturday

11 am Saturday is the best time to post on TikTok. Once the early bird gets up, it doesn’t catch the worm.

Best time to post on TikTok on Sunday

Best time to post on TikTok Sunday at 4pmEngagement is second highest in the early morning (again!) between 7 and 8 am.

These may seem ubiquitous, but keep in mind that TikTok serves content to a global audience in a variety of industries. Do not assume that your followers live in the same time zone as you or have a similar job or sleep schedule to yours. When to post them online status you I have time to post.

We also observed that the best time to post on TikTok in general differs significantly from Instagram. The best time to post on Instagram is the typical 9-5 business hours. However, there are more early morning and evening peaks for the TikTok audience.

Remember, these times are just averages. Every audience and demographic has a unique activity pattern on TikTok. Use this time as a starting point. Then, follow the tips below to determine the best posting time for your target audience.

Tips for finding the best time to post on TikTok

Top Performing TikToks Review

As with any other social media platform, the best way to find out what works for your audience is… It’s about seeing what worked for your audience.

Your TikTok analytics is the best source of information about the best unique times to post on the platform. Analyze the performance of existing content and cross-reference views and engagements along with publishing times. When you find a pattern, keep doing what works!

The Video Views section of TikTok Analytics is a great place to start your search for the best time to post. Give your content a clear overview of the busiest days of the week.

Source: TikTok

Note: You must switch to pro tiktok account Capture audience and performance insights.

Access TikTok Analytics from the mobile app or on the web. Check out the TikTok Analytics guide for more details.

Take a look at your competitors

You can learn a lot from the success of others.

Find accounts that target the same audience you want to reach and analyze your publishing schedule. Check out our most popular videos and see patterns. If TikToks posted on one day of the week are performing better than others, post on that day and take a closer look at the analysis.

TikTok makes it relatively easy to run a simple competition analysis. Just go to the account you are interested in and open TikToks. You can see when TikTok was posted and how many likes, comments and shares it got.

TikTok videos with likes, comments and shares

source: Ryanair from TikTok

You can also view the number of views in your account feed. The number of views is just below the thumbnail for each video.

Ryanair's TikTok feed showing views on video thumbnails

source: Ryanair from TikTok

Make sure your audience is online

Your audience is (obviously) most likely to interact with your content while they are active in your app. Knowing that your For You pages are mostly made up of new TikToks, you should adjust your posting schedule to match your audience’s activity patterns.

To find out when your audiences are most active in your app, check out your business or creator account analytics.

  • On your profile page, tap the three dots icon in the upper right corner of the screen.
  • water tap Business SuiteThen hermeneutics.

follower activity graph over time

source: Tik’s tock

Adjust if necessary

There is no fixed social media strategy.

TikTok is still a relatively new social network and is constantly evolving. New users are joining the platform every day, and new features are added regularly that could potentially affect your place in the TikTok algorithm.

In other words, the publishing schedule also evolves over time. Whenever you notice a performance hit, revisit these tips to find a new best time to post.

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